You're scrolling through your phone right now. How many ads have you already ignored today? Ten? Twenty? Now think - when was the last time you actually noticed a Printed Flyer?
That's exactly why folded flyers work so well in 2025. In a world drowning in digital noise, a well-designed leaflet can cut through the clutter like nothing else. At East London Printer, we've helped hundreds of local businesses discover this simple truth.
Why Your Phone Can't Beat Paper
Let me share a quick story. Last month, a new bakery in Dalston spent £500 on Instagram ads. Result? A few likes, zero new customers. Then they printed 1,000 tri-fold flyers and handed them out at the Sunday market. The next week? Queue out the door.
Here's why paper wins:
Physical = Memorable - You can't hold a Facebook ad
No algorithms - Your flyer won't get "lost" in a feed
Stays visible - Pinned to fridges, left on counters
Works for all ages - Grandma doesn't use Instagram
The East London Printer's Guide to Flyers That Work
1. Choosing Your Fold (Made Simple)
Bi-fold (1 fold): Basic but effective - like a greeting card
Tri-fold (2 folds): Our most popular - perfect for menus or services
Z-fold: Unfolds like a map - great for step-by-step info
Gatefold: Fancy "doors" that open - makes an impression
2. What to Put Where
Front panel: One killer benefit + eye-catching image
Inside left: Your story (keep it short)
Inside right: What you offer (bullet points work best)
Back: How to find you (big phone number, clear address)
3. Design Tips From Our Printers
Use colors that pop but don't hurt eyes
Leave space - crowded flyers get binned fast
Print a test copy first - fonts often look smaller printed
Add a QR code (for the tech lovers) but keep normal contact info too
5 Flyer Mistakes We See Every Day (And How to Avoid Them)
"We do everything" flyers - Focus on one main offer
Fonts too fancy - If it's hard to read, it's wrong
No call to action - "Call now" works better than "Contact us"
Cheaping out on paper - Flimsy flyers = flimsy business image
Forgetting to track results - Use a special offer code or phone line
Why Local Businesses Love Working With Us
We're not just another print shop. Here's what makes us different:
We answer the phone - No automated menus
Same-day quotes - Email us, get a price fast
Paper samples - Feel before you buy
East London knowledge - We know what works here
No jargon - We explain things in normal English
Your Next Steps (Super Simple)
Grab your phone - Call us at 020 7041 9649 for friendly advice
Send us your idea - Email hello@eastlondonprinter.co.uk with your draft
See samples - Visit our website https://eastlondonprinter.co.uk
Special for new customers: Mention "FLYER GUIDE" when you order and get free design tweaks from our team. Because good printing should be easy, not stressful.
Remember - your competition is probably only doing digital. A great folded flyer could be your secret weapon. Let's make some together.
